Understanding the Culture Shift of Social Media

I find this video inspiring but I also think there are some important lessons in regards to social media. http://www.youtube.com/watch?v=Fy0ZoAM9YUQ … [Read more...]

Good Luck Generation

A topic of conversation that I have had many times this week has been on the expectations on the upcoming generation entering the workforce.  That the youth of today are expected to be tech wizards and social media mavens all wrapped up in our pretty little title of "digital natives." … [Read more...]

Capitalize on the Deal

In my last blog post, I was talking about the value of using the hot new marketing trend - Groupon.  Overall it's a great marketing tactic if used correctly.  Read the past article to get more insight into how to use it in a profitable manner (click here). This time around I wanted to touch base on capitalizing on the opportunity, not the obvious upfront revenue, but turning those Groupon customers into repeat purchasers. How Do You Market Your Business In a recent conversation with my friend @TommyVallier he made a very clear statement that I am going to reiterate here - it's reverse … [Read more...]

I’m Back … “My Name Is”

First off, the title this blog post is  not a reference to an old Eminem song. This is a realm that I have neglected and should not have, blogging.  I'm not writing this post to boost my portfolio or even because I am an advocate for social media, and rightfully should be since I make websites and get hired for social media contracts.  I'm writing this blog because I have ideas and I want to spread them. One of the things I have always believed in is the internet and what it can do.  Giving voice to the voiceless, taking many thoughts and combining them into movements.  The first time … [Read more...]